Agència Catalana de Turisme

Welcome to Buy Catalunya & Culture 2018

Buy Catalunya is a unique opportunity to get to know, explore and discover Catalonia first hand. The event combines a trade workshop with Catalan tourism companies with a fam trip which will allow you to discover and experience everything Catalonia has to offer.

More than 100 operators from all over the world interested in Catalonia's cultural tourism offer will be participating in this event. Be sure not to miss it!


In April 2016, the European Parliament declared 2018 'European Year of Cultural Heritage', with the objective of raising public awareness of European history and values, as well as strengthening its sense of cultural identity.

The Catalan Tourist Board is building on this year of cultural focus by declaring 2018 the Year of Cultural Tourism in Catalonia. Its purpose is to highlight the role of culture in differentiating destinations, and also to encourage visitors to Catalonia to contribute to its social and economic sustainability.

Past editions: Buy Catalunya 2016








Buy Catalunya & Culture

Informative summary


Tuesday 25th September - Arrival and welcome dinner in Tarragona (venue TBC)

Wednesday 26th September - Workshop Tarragona Trade Fair and Congress Centre

26th to 28th September - Fam trips

Friday 28th September - Farewell dinner in Barcelona (venue TBC)

Saturday 29th September - Departure


Registration is open from 24th May to 2nd July

Before you register, prepare a brief description your company in English (max. 500 characters)


100 Euro payment to be made by credit card